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Movie Demand Whitepaper: The Future of Theatricality

Parrot Analytics Movie Demand Whitepaper The future of Theatricality

This whitepaper shows how studio, OTT, and production company teams can better understand the market for each title using Movie Demand, the patented technology invented by Parrot Analytics.

The film industry is at a pivotal moment in its century-long history. A massive technologically driven revolution that has impacted and irrevocably changed how people want to watch movies has led to new businesses, shifting priorities, and concerns about what the future looks like.

Download this exclusive whitepaper and discover:

  • Brief History to Help Predict the Future - and Where We Are Now
  • Case #1 - Sony Pictures: A Lesson in When To Go Theatrical, and When To Sell
  • Case #2 - Encanto Reiterates Theatricality Works with Streaming, and West Side Story Lessons
  • Case #3 - Cannibalization and The Matrix Resurrections
  • Case #4 - The Power of Horror - Low Cost, High Reward
  • Case #5 - Netflix Ushers in a New Era for Films

Trusted by the smartest minds in global media
01.Disney2
Max v2
03.Amazon
04.Google
05.meta1
NBA v2
Bernstein v2
Samsung v2
Sony v2
WarnerBros Discovery v2
Lionsgate v2
12.SKY
Referenced by the world's leading publications
20.Variety