This 55 page in-depth joint whitepaper between S&P Global Marketing Intelligence and Parrot Analytics takes a comprehensive look at television demand trends in the United States in 2018.
The research in this whitepaper is based on a catalog demand analysis of digital-only Netflix and Hulu services, and a premium channel VOD demand analysis based on TV demand data pertaining to HBO Now, Showtime and Starz.
Download this whitepaper now to discover:
Note: This report is based on the entire available Parrot Analytics global TV demand dataset, which is comprised of 3.5 trillion data points across 100+ languages in 100+ countries. The report also incorporates analysis and data from Kagan, media research group within the TMT Offering of S&P Global Market Intelligence.