At OTT.X's Industry Strategic Review and Analysis Summit in December 2023, Parrot Analytics’ VP of Partnerships Insights Renee Engelhardt presented a report titled “What Content Works Best for Platforms & Business Models”.

The report provides insightful data and analysis on content strategy for platforms, particularly focusing on the entertainment industry, with an emphasis on movies and series for SVOD (Subscription Video On Demand) and FAST (Free Ad-Supported Streaming TV) platforms.

Download now to gain key insights on:

• Content Strategy Diversification
• Importance of International Content
• Exclusive vs. Non-Exclusive Content
• Content Age and Demand
• Original Series Performance
• Business Models and the Value of Content

The presentation underscores the nuanced and complex nature of content strategy in the streaming space, highlighting the importance of understanding platform-specific demand, the value of exclusive and international content, and the strategic balance between acquiring new releases and leveraging older content.