This 65 page in-depth whitepaper takes a comprehensive look at SVOD platforms and audience demand trends for Mexico, including:
- The increase in investment made by OTT platforms.
- The growth in digital original titles and SVOD subscribers.
- Learn how new TV shows are discovered by consumers in Mexico and how audience engagement drives demand for Digital Original series, broken down by age and gender.
- Discover what the top 20 digital streaming shows in Mexico are, across all SVOD platforms.
- Understand Mexican audience preferences for specific genres and how these have changed over the course of 2017.
- Find out the market share of the major OTT platforms Netflix, Amazon Video and Hulu in Mexico.
- Discover how the platform share of audience demand changes over time for Apple, CBS All Access, Crackle, Facebook, Seeso and YouTube Red.
- This report also covers the following territories: Australia, Brazil, Canada, France, Germany, Japan, Spain, the United Kingdom and the United States.
Informe de Televisión de México: Demanda de SVOD y las Preferencias de la Audiencia
Este informe detallado de 65 páginas analiza de forma exhaustiva las plataformas SVOD y las tendencias de demanda de la audiencia en México en 2017, incluyendo:
- Cómo los consumidores descubren los nuevos programas de televisión en México y cómo la participación de la audiencia impulsa la demanda de las series digitales originales, desglosadas por edad y sexo.
- Cuáles son los 20 programas principales de transmisión digital en México en todas las plataformas SVOD.
- Las preferencias de la audiencia mexicana para géneros específicos y cómo estos han cambiado a lo largo de 2017.
Note: The Global Television Demand Report is based on the entire available Parrot Analytics global TV demand dataset, which is comprised of 3.3 trillion data points across 60+ languages in 100+ countries. The report also incorporates findings from our global audience preferences survey carried out in 10 markets across 6 language regions in December 2017 (n=10,000).
