This 44 page in-depth whitepaper takes a comprehensive look at SVOD TV demand trends for Italy, as well as 9 other global markets.
The Global Television Demand Report is published quarterly based on Parrot Analytics' global TV analytics dataset, which is comprised of 3.5 trillion data points across 60+ languages in 100+ countries.
Download this report now to discover:
- The top 20 digital streaming shows in Italy, as well as 5 additional titles of interest to Italians.
- How local Italian demand for these titles has changed over the course of the first quarter of 2018.
- How many video streaming services consumers are willing to subscribe to, including a breakdown of age and gender.
- A TV industry update for Q1 detailing important events with a focus on OTT.
- An overview of all the new streaming series that were released in the first quarter of 2018.
- This report also includes data for the following additional territories: Australia, Belgium, Brazil, Greece, the Netherlands, South Korea, Switzerland, the United Kingdom and the United States.
Note: The Global Television Demand Report is based on the entire available Parrot Analytics global TV demand dataset, which is comprised of 3.5 trillion data points across 60+ languages in 100+ countries. The report also incorporates findings from our global SVOD purchase propensity survey carried out in 4 markets in multiple language regions in March 2018 (n=2,000).
Demand Expressions®: Lo standard metrico globale sviluppato da Parrot Analytics che indica la domanda totale del pubblico per un titolo di un prodotto televisivo su un mercato. La domanda del pubblico riflette il desiderio, l'attaccamento e la frequenza di visione del prodotto, classificati per importanza; per questo uno streaming/ un download rappresenta un'espressione più elevata della domanda rispetto ad un like o un commento.
