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Parrot Analytics at Bogotá Audiovisual Market 2025

BAM2025

Entertainment decisions will always involve taste and creative instinct, but the biggest fights still come down to alignment: what’s actually driving attention, and what that attention is worth.

In this talk, our VP Strategic Partnerships Jaime Otero walks through a practical way to look at content like a market, where supply meets demand, and shows how audience demand connects to commercial outcomes. 

Download this presentation and discover:

  • A supply + demand framework for valuing content, talent, and IP in the attention economy.
  • How catalog demand shows a tight relationship with subscriber scale.
  • A real-world look at SPLATAM: the rise of Spanish/Portuguese streaming originals, plus where the next growth is coming from globally.

Read the blog post on this presentation.

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Streaming economics, IP valuation and entertainment analytics. Trusted by the smartest minds in global media
01.Disney2
Max v2
03.Amazon
04.Google
05.meta1
NBA v2
Bernstein v2
Samsung v2
Sony v2
WarnerBros Discovery v2
Lionsgate v2
12.SKY
Referenced by the world's leading publications
20.Variety